I was rather impressed at DEMO as the team from Riya got up on stage and proceeded to use their gratuitous baby demonstration, so I put my business card in their beta fishbowl, and waited to get an invite. Well, the invite came with some very explicit instructions. Especially in regard to bloggers. Take a look for yourselves.
I go to the prescribed link, riya.com/groundTruth to find this message:
WHAT DO YOU MEAN I CAN”T USE MY BROWSER!!! Any web company should know some basic facts about internet users.
- 3 browsers come to mind (IE, Firefox, Safari) one of which, really sucks.
- A greater percentage of Mac users are online vs. Windows users
- Your first customers should be the loudest and easiest to reach, a.k.a. fanatics
Simple formula: Mac user = fanatic
It really is that simple. Apple has a monopoly on customer evangelists. It is part of the culture and is in our blood. Why on earth would you not want to target the lowest hanging fruit on the tree. Here I am …. pick me!!! Of course, you are saying, “Just use Firefox instead. You do have Firefox, right?” Of course, I have Firefox. I will eventually get around to it. But, Riya made my life harder. I wanted to kick the tires on the new photo search and see for myself. In fact, I would have been a great tester and provided you with feedback.
Instead, “you lost me at hello.”
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